Clear description of your lead magnet goes here, encouraging visitors to leave their contact details.
PEDIATRIC SLEEP CONSULTING
Attention-Grabbing Headline Goes Here, Stating The Benefits or Solution You Offer
Do you find yourself in a constant battle with bedtime, wondering if there's anything you haven't tried yet?
In this section you want to connect on a personal level. Highlight the issues and frustrations your ideal client faces with their child’s sleep and empathise with the struggles they endure. Paint a picture with empathy that they are in the right place.
Other sentences you can use here are: Does any of this apply to you? Are you struggling to…
Does this sound familiar? Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Make sure to let them know that it's not their fault. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum. After reading this section you want them to feel seen, heard and understood.
After reading this section you want them to feel seen, heard and understood. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum.
It doesn't have to be this way...
Imagine 3 weeks from now...
- Describe your client's desired outcome.
- In this section you want to paint a picture of what their life could be like after they have what they want?
- Go deep and tell the story of how it’ll feel and how life will look to have their desire.
- People value your offer more if they think you can help them close the gap between their current reality and their dreams.
- Paint a picture of this deepest desire being her reaility.
- Dig deeper than just having a full night of sleep, what's the effect that full night of sleep will have on their life?
- What will they get more off (energy, time, date nights, ?), and what will they get less of (tantrums, crying, ?).
I know what you're thinking...
Yes, I want my baby to sleep through the night, but...
In this section you want to address the road blocks, the problems and challenges that are holding them back from having what they want. Why aren’t they yet where they want to be. What keeps them from taking action. Is it time, the effort, the sacrifice, or a certain approach?
Think of your ideal client and go deep. Mention something like: here’s the problem you face: most parents think… which means that you’ll never… Or you could say something like: it’s not your fault if you aren’t….
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Make sure they know that they’re not alone. In voluptate velit esse cillum eu fugiat nulla pariatur. Excepteur sint occaecat cupidatat non proident.
You could add a quote or a final sentence here. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt anim id est laborum.
"Drop a testimonial here, something that one of your clients said that will resonate with what you just mentioned in the section above."
- Client Name
You don't need another mama to tell you what you do wrong...
In this section you give a one sentence summary of what they know is important, and what they don’t need, this is the most common objection you hear from your ideal client.
What you really need is someone who... makes you feel... does not judge you on wanting.... has evidence-based... helps you to.... will never ask you to...
Oh mama, I know what you're going through...
Hi, my name is Olivia!
In this section you share a story about how you’ve been through the same experience as your ideal client. Let them know you're just like them. That you understand their problem that they’re currently dealing with.
Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur.
If you can describe an exact scenario they’re experiencing, the more they will connect with you and believe you know their pain and have a solution to fix that problem.
And then this happened...
I just couldn't take it any longer...
Go deep into why you started looking for help and how this had brought you on the path of sleep consulting. In this section you explain the turning point. That missing piece that tells them that what they need to get the success they want isn’t something they’ve tried before. It’s the missing ingredient, the thing they’ve overlooked or haven’t known about. And it’s the exact thing that’s keeping them from having those nights they want (your offer).
Make it seem like there’s an obvious answer they’ve not tried and that by buying your offer, they’ll get the support they need to finally get the results they want.
Give me 3 weeks...
I will give you all the tools AND the support you need to get those long nights again!
In this section you want to explain what you do. Establish your authority. Briefly share your expertise, qualifications and unique approach. Explain why your story has prepared you to help her. Explain how you’re helping your clients getting the results they want. And communicate the cost of not working with you.
That could look something like this: (your offer) is the proven (your solution) for (ideal client) where you’ll learn to (benefit 1), (benefit 2), and (benefit 3), through (your solution). Don’t talk about your process, explain why your offer is the thing they should spend their money on.
See how my program has brought full nights of sleep to families just like yours.
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Name of Client
Age of their child
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Name of Client
Age of their child
Let me show you HOW exactly I'm doing this with my clients...
First...
This is the first step of your program. If that's your sleep assessment call, describe the results your ideal client can expect in this first step. Give a description of the feature, then explain the benefit. You can either write a paragraph or write in bullet points (or use both).
- So for example: You’ll find out (feature), so that (benefit).
- Make sure to showcase how you’re different from other Sleep Consultants.
Then...
Describe the second step of your program. Is that completing a sleep questionnaire? Give a description of the feature, then explain the benefit. You can either write a paragraph or write in bullet points (or use both).
- Give a description of the feature, then explain the benefit.
- So for example: You’ll find out (feature), so that (benefit).
Next...
Describe the next step of your program. Give a description of the feature, then explain the benefit. You can either write a paragraph or write in bullet points (or use both).
- Give a description of the feature, then explain the benefit.
- Can you help them understand that investing in your offer has a clear return on investment?
- Explain how this is going to help them achieve their long term goals.
And finally...
Describe the results your ideal client can expect, what they get out of buying your offer, how their lives will shift and what they want most.
- Give a description of the feature, then explain the benefit.
- If you have more steps you want to share, you can simply duplicate this box as many times as you want.
Are you ready for a looooong night of sleep?
In this section you're going to present the price. You can either write another piece of content here, or delete this box and just present the price. You can either show them both price options (full price and payment plan) or you can show them an option for newborn and baby & toddler package. Don't add more than 2 options here, that will make people confused and a confused mind doesn't buy.
Newborn Sleep Support Package
397 USD
- You will (feature), so that (benefit).
- You will (feature), so that (benefit).
- You will (feature), so that (benefit).
- You will (feature), so that (benefit).
Baby & Toddler Sleep Package
497 USD
- You will (feature), so that (benefit).
- You will (feature), so that (benefit).
- You will (feature), so that (benefit).
- You will (feature), so that (benefit).
Wait, there is more!
Schedule a Call Today and Grab Your Free Bonus
Benefit of your bonus
Name of Your Bonus
In this section you want to explain a bonus. Do you have a recorded masterclass, or maybe a checklist, ebook or template?
Make sure that this bonus addresses an urgent problem they face, has a compelling outcome and an intriguing solution. The headline for this section could also be: Plus, you’ll receive the following.
Don't just take my word for it!
In this section you want to share screenshots of messages you received from your clients, while working with them. If you have more than 3, even better! This will build trust and increase your credibility, as that showcases real people and real results!
Only accepting 4 clients per month
In this section you want to create a sense of exclusivity and urgency by mentioning that you limit the number of clients you take on each month. Highlight the benefits of this limited availability. You could write something like
this: To ensure the highest quality of serve and personalised attention, I only accept 4 clients each month. Act quickly to secure your spot and get that full night of sleep, within 3 weeks.
This is for you if...
In this section you get really clear on for who your offer is. Describe your ideal client, what can they expect, and what they need to be willing to do.
- You are...
- You want to...
- You are ready to...
This is not for you if...
In this section you get really clear on for who your offer is not for. Focus on what they can expect, and if they are ready for this type of change.
- You aren't...
- You don't want to...
- You aren't ready to...
If you don't have a full night of sleep within 7 days, I'll give you your money back!
In this section you reassure potential clients with a satisfaction guarantee. What is the biggest fear you client has about your offer? How can you reverse that or take on the risk yourself? You can take this several directions. You can either say: I’m so confident in my program that I offer a no-questions-asked, money-back guarantee if you don’t see noticeable improvements within the first week. Or you can take it the other way and say: no, there is no refund, I only work with clients who are fully committed, because I know that if you follow my step-by-step you will have guaranteed success.
Frequently Asked Questions:
Absolutely. My sleep training methods are gentle and evidence-based, prioritizing your baby's well-being and fostering a secure attachment. We guide you through practices that promote healthy sleep while maintaining a strong parent-child connection.
No, my approach emphasizes responsive parenting. While some initial fussing is normal during the adjustment phase, we encourage attentive check-ins and gradual methods that minimize distress. Our goal is to teach your baby healthy sleep habits with empathy and care.
Certainly. My program is designed to be adaptable, considering the individual needs and temperament of each child. I provide personalized guidance, ensuring that the sleep training approach aligns with your baby's specific circumstances.
I understand the importance of nighttime feeds and comfort. My program takes a balanced approach, helping you establish a sleep routine that accommodates necessary nighttime feeds while gradually fostering independent sleep skills, allowing both you and your baby to get the rest you need.
Every baby is unique, and the adjustment period varies. Our program is designed to be gradual, allowing your baby to adapt at their own pace. We provide ongoing support and guidance, ensuring a smooth transition to a healthier sleep routine for your little one.
On the fence?
Not sure if this is for you?
If someone makes it all the way to the bottom of your page, you want to validate why they might end up there, you could say something like: investing in sleep training can be scary, especially if you’ve had bad experiences in the past. Also you want to reassure those who may still be undecided by encouraging them to reach out to you. Make sure they understand that it’s not going to be hard sales call. You could say something like: Schedule a no-obligation call where we can discuss any concerns, dive deeper into the program details, and find the best solution for your family. Click here to schedule your call.
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